6 Reasons

Soho townhouses at The Global City represent Vietnam’s most anticipated international-standard commercial destination.

1. Diverse Events and Festivals:

Adjacent to a premier shopping mall, Southeast Asia’s largest canal, and an upcoming amusement park, SOHO serves as a natural gathering point that attracts hundreds of thousands of visitors daily.

2. Comprehensive Mixed-Use Planning:

With an extensive array of dining, fashion and lifestyle, hospitality, and entertainment offerings all within close proximity, SOHO delivers a complete urban experience for both residents and visitors.

3. Significant Foot Traffic Potential:

The area attracts hundreds of thousands of daily visitors, including residents, office workers, and customers from surrounding neighborhoods, ensuring consistent commercial activity.

4. Intelligent Design by Foster + Partners:

The Soho townhouses seamlessly integrate residential, rental, and commercial functions while incorporating the “15-minute rule,” a globally recognized urban planning standard that ensures convenient connectivity and accessibility throughout the community.

5. International Development Standards:

In partnership with world-leading firms such as Foster + Partners and WATG, Masterise Homes is committed to developing SOHO as a world-class commercial destination.

6. Comprehensive Business Support Programs:

Beyond premium site development, property owners benefit from comprehensive management, quality assurance, and brand promotion services delivered by an international expert team, ensuring optimal support for all business endeavors.