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For the first time in Asia, leading real estate developer Masterise Homes® is proud to announce a collaboration with high-end fashion designer ELIE SAAB in launching a collection of beautiful Haute Couture riverside villas in Thu Duc City, Ho Chi Minh City
The pure essence of Haute Couture
Although Haute Couture’s origins can be traced back to the lavish Rococo period at Versailles, its modern birth is often credited with Charles Frederick Worth, who founded the first couture house in Paris in 1858. By 1945, Haute Couture (meaning “couture tailoring” in French) had become a legally registered title with strict standards: each design must be a unique product, tailor-made to the customer’s measurements “by recognized artisans”.
Each Haute Couture outfit requires hundreds of hours of meticulous labor, making them extremely expensive – from $30,000 for daytime outfits to hundreds of thousands of dollars for intricately embroidered dresses. Haute Couture is the door to the designer’s soul, the purest expression of creative inspiration. It provides absolute freedom for artists to unleash their imagination and explore the boldest limits of fashion.
Exclusively for International class elite customers
Haute Couture is the absolute pinnacle of fashion, a symbol of luxury and exclusivity, accessible only to a privileged few. Holding a prestigious position in the fashion world, Haute Couture is not only the crystallization of art, creativity and master craftsmanship, but also a testament to class and sophisticated aesthetic taste. Haute Couture’s elite clients – from royalty, heiresses to the upper class – attend prestigious shows in Paris each year. This is also the desire of stars on the red carpet of major events such as the Oscars, Grammys or Met Gala, and is an item sought after by the upper class as a fashion masterpiece with eternal value.
Worldwide, the number of Haute Couture customers does not exceed 4,000 people, including prominent names such as Marjorie Harvey, Daphne Guinness, Lynn Wyatt, Ulyana Sergeenko, Queen Rania of Jordan, Sheikha Mozah bint Nasser Al Missned, Danielle Steel and Wendy Yu. This is a luxurious and exclusive “club”, where prestigious customers truly appreciate the unique value of each design. Wearing a Haute Couture outfit not only shows a passion for fashion, but is also a symbol of wealth and prestige, reserved for those with the most sophisticated taste.
ELIE SAAB – Master of Haute Couture
The most beautiful things in life always carry charm, elegance and sophistication. With a unique design style, ELIE SAAB honors the pure and soft beauty of women. As one of the world’s most famous designers, ELIE SAAB not only affirms its position in the fashion industry but also becomes the favorite choice of stars and influential figures, shining brightly in the Haute Couture world.
ELIE SAAB’s Haute Couture is one of the most popular brands, with lavish designs that attract A-list stars around the world, from Angelina Jolie, Taylor Swift, to Gong Li, Michelle Yeoh, and even the famous figure of the Asian elite in the US Christine Chiu. Stylist Andrew Gelwicks once said: “The most outstanding women in the world have worn ELIE SAAB.”
Born in Lebanon, ELIE SAAB taught herself to sew at the age of 10 and founded her own brand in Beirut at the age of 18. As one of the leading Haute Couture fashion houses with stores globally, ELIE SAAB is always dedicated to the beauty of women. This brand constantly proves that Haute Couture is the most quintessential pinnacle of fashion design, where the art of tailoring is elevated like a precious gem, passed down from generation to generation.
Elie Saab – symbol of the Red Carpet
Every year, under the bright lights of the prestigious red carpet at Cannes Film Festival, award-winning female celebrities always look for the opportunity to shine with stunning designs from ELIE SAAB. These masterpieces impress with delicate embroidery, meticulous details and romantic lace layers – the brand’s signature mark.
No one can forget the image of the Bond Girl at the 2002 Oscars awards ceremony, when she marked history with a hand-embroidered see-through dress, combined with a powerful red taffeta skirt. Or the moment when Queen Rania of Jordan appeared in a design by ELIE SAAB during the coronation ceremony in 1999, affirming the ultimate luxury and sophistication. The designs of ELIE SAAB, sumptuous yet incredibly soft, are the perfect combination of romance, enchantment and drama, creating an enchanting timeless beauty.
ELIE SAAB – The world of lavish details
Instead of flaunting sophistication, ELIE SAAB focuses on elegant, feminine beauty with a delicate blend of Western shapes and sophisticated decorative art with a strong Middle Eastern feel.
His style has a distinct signature – feminine, luxurious and dreamy, with gentle pastel colors and sparkling metallic. Each design exudes elegance but is still vibrant and full of vitality. Warm tones and gentle shades are carefully selected, creating a feeling of peace and confidence. From pale blues to delicate cream pinks, each piece by ELIE SAAB is imbued with an enchanting feminine beauty.
Haute Couture is not only about fashion, but also about stories, emotions and the quintessence of craftsmanship. Each unique design is a work that tells the owner’s own story, reflecting their personality and class. That is where beauty is enhanced, crystallized in every perfect line.
ELIE SAAB – When Haute Couture art touches the living space of the mansion
ELIE SAAB cooperates with the world’s leading real estate developers to create branded real estate projects with a unique brand mark. Each project is an artistic masterpiece, delicately “tailored” for each owner, completed with classy standards and the highest quality materials. Each project is not simply a place to live but also realizes a luxurious lifestyle, meticulously cared for in every detail, providing a unique experience reserved for the elite.
For ELIE SAAB, real estate is not only architecture, but also the crystallization of fashion essence, a ultimate living statement exclusively for the prestigious global community – those with sophisticated aesthetic taste and passion for art.
ELIE SAAB is always looking for partners who share the same vision to create luxurious and artistic living spaces around the world. After great success in Dubai with projects EMAAR BEACHFRONT, DUBAI HILLS ESTATE – PALM HILLS, super luxury villa ELIE SAAB at ARABIAN RANCHES III and project CAIRO GATE in Egypt.
For the first time in Asia, leading real estate developer Masterise Homes® is proud to announce a collaboration with high-end fashion designer ELIE SAAB, bringing a collection of beautiful Haute Couture riverside villas with a project called THE RIVUS. The legendary fashion house’s creative vision extends from the catwalk to the sophisticated interior space of each villa. The Rivus is the perfect continuation of the exquisite beauty and signature details of ELIE SAAB, applied to the art of creating luxury living spaces.
This combination marks a pioneering step in bringing Haute Couture inspiration into the art of mansion living, creating distinct and lasting values, affirming Vietnam’s position on the world’s luxury real estate map.
Each villa bears the unmistakable mark of ELIE SAAB, like unique Haute Couture designs – a collectible artistic masterpiece, reaching the pinnacle of perfection. The Rivus not only fully represents ELIE SAAB’s vision but also establishes a new symbol for villa lifestyle in Vietnam. This place portrays an inspiring definition of luxury, opening a new era of classy riverside living space.
True beauty is timeless, and perfection with absolute precision is a timeless symbol – a modern architectural masterpiece that blends artistry and sophisticated craftsmanship, setting The Rivus apart from any other residential area. Masterise Homes® is proud to introduce to the world a collection of villas with unparalleled luxury and timeless elegance.
Own the Haute Couture mansion THE RIVUS to immerse yourself in an artistic living space every day, enjoy exclusive amenities and a world of luxurious amenities.
