In the heart of downtown Saigon, where dense construction makes a complete view a rare luxury, The MarQ is located at 29B Nguyen Dinh Chieu, Saigon Ward, Ho Chi Minh City – a project developed by Hongkong Land. This is the current administrative address after merging the administrative units; According to the previous name, this area belongs to Da Kao ward, District 1 – a name that is still familiar to the market because it is a long-standing landmark. What makes The MarQ attractive is not only its central location, but also the view: the Saigon River, Landmark 81 and the panorama of the old downtown District 1 converge in one window. This article analyzes the main view directions at The MarQ and why this factor is becoming the most important value measure of luxury real estate in the central area.

Why does the view determine the value of a luxury apartment in the center of Saigon?

In suburban districts, the land fund is still large, so investors can proactively design landscapes, lakes or internal parks to create views. But in District 1 — where there is almost no vacant land left — an apartment with a river view or landmark view is essentially “borrowing” the existing natural and urban landscape, which cannot be recreated or duplicated in another project. This is why view becomes a scarcity factor, and scarcity always comes with value.

With The MarQ, this advantage is even more obvious thanks to its location between two major landscape axes of Saigon: the Saigon River in the East and the administrative and commercial center of District 1 in the West. Not many projects in the central core area own these two landscape axes at the same time, and this is what makes The MarQ apartment view become one of the most mentioned criteria when you learn about the project.

For residential buyers, the view directly affects the daily living experience — from natural light, the feeling of airiness, to the spiritual value when returning to the apartment after a day of work in the city center. For investors, view is the most difficult factor to copy in the entire basket of valuation criteria, so it is often considered a “fence” to protect asset value against short-term market fluctuations.

Three main viewing directions at The MarQ

View of Saigon river

The MarQ is located in Saigon ward (formerly Da Kao ward, District 1), close to the Saigon river. For example, from the Penthouse apartment in Tower B of the project – facing Southeast – the view opens directly to the river surface, with almost no buildings blocking the front, because the frontage in this direction is the water surface. This is a rare type of view in the center of District 1: once owned, the river view is almost guaranteed long-term, instead of depending on whether the surrounding area continues to build high-rise buildings or not.

In sight from the Southeast direction are a series of projects shaping the skyline on both sides of the Saigon River: the closest is Marina Central Tower (IFC) and the Marriott luxury apartment complex of Grand Marina Saigon on the Ba Son side, further away is Landmark 81 of Vinhomes Central Park and Bitexco Financial Tower. Interspersed between clusters of high-rise buildings, the green areas of the Saigon Zoo and Botanical Garden also contribute a rare natural landscape highlight in the heart of the city.

For those who love living spaces attached to the water, river views also come with microclimate benefits: river breezes help the balcony area and living room feel more airy than apartments with pure internal views.

View Landmark 81, Bitexco and the future of Thu Thiem

Landmark 81 — the tallest building in Vietnam — is located across the river, in the Vinhomes Central Park area, along with Bitexco Financial Tower forming two familiar highlights of Saigon’s skyline when viewed from The MarQ. Especially in the evening when the towers light up, this cluster of buildings becomes the prominent visual highlight of the entire scene – an iconic view, associated with the recognizable image of modern Saigon.

Notably, the river view at The MarQ tends to “enrich” over time instead of shrinking. The Thu Thiem peninsula across the river is in the planning stage of developing new landmark projects, known as the 99-storey financial tower, Empire 88 Tower, and the financial tower in the Eco Smart City urban area developed by Lotte. Because these projects are located across the river, when completed, they will only add highlights to the skyline seen from The MarQ, not obstruct the view – an advantage that projects located deep in the inner city, easily blocked by new construction right next to them, can hardly have.

Central view of District 1

In the other direction, apartments at The MarQ look towards the central core of District 1 – the area gathering Notre Dame Cathedral, City Post Office, Ben Thanh Market, Nguyen Hue Walking Street and commercial areas such as Vincom Center, Diamond Plaza, Takashimaya, Saigon Center. This is a true city view: high architectural density, urban light at night, and the feeling of living in the most vibrant lifestyle in Saigon.

Central view is suitable for customer groups that prioritize convenience and urban life over quiet space – usually busy people who often travel to nearby commercial areas or offices, or investors targeting a group of tenants who are foreign experts working in the city center.

The ideal time to fully experience the view of The MarQ apartment

Each view direction at The MarQ has different “beautiful hours”. Views of the river and Thu Thiem are often most impressive at dawn, when light reflects on the water. View of Landmark 81 and the center of District 1 is at its maximum in the evening, when the lighting system of the tower and surrounding commercial areas is turned on, creating a completely different layer of landscape than during the day. This is also the reason why Saigon Luxury often recommends that you arrange to view the apartment at both times – early morning and early evening – before deciding, instead of just viewing once at noon.

How does the view differ between apartment types?

According to records from project information sources, not all apartments at The MarQ have the same view. Corner apartments, usually 3-4 bedrooms, tend to have open and multi-directional views thanks to the larger open surface area. Meanwhile, some 1-2 bedroom apartments located in interior locations may only receive internal views or views of Landmark 81 from a certain direction. This is a point you should pay attention to and request specific advice for each apartment when researching products, instead of assuming that every apartment in the same project has the same view.

On the pageThe MarQ apartment District 1of Saigon Luxury, current listings are clearly labeled by outstanding features — including river view and city view — to help you quickly filter by desired vision criteria before going to see the real thing.

The location of Saigon ward (old Da Kao) helps preserve the view value over time

A common risk with “nice view” apartments is that they are covered when new construction continues in the surrounding area. With The MarQ’s river view, this risk is almost eliminated, because in front is the water – there is no land to build to block the view. This is different from many city view or interior view projects, where a new high-rise building rising next to it can completely change the quality of the view after just a few years of handover.

In the other direction looking towards the inner city, this area (old Da Kao, District 1) has also developed stably, the land fund is almost gone to build more high-rise towers that compete directly in height with The MarQ. Thanks to that, the probability of the central view of District 1 being blocked by new construction in the near future is significantly lower than in areas that are in a period of strong urbanization such as Thu Thiem or the Eastern part of the city – where the skyline is still constantly changing.

Note when choosing an apartment based on view at The MarQ

Because views can vary significantly between units within the same project, you should carefully check the following factors before deciding:

• Floor and specific direction of the apartment:The same building, but the lower and upper floors can have completely different views due to being obscured by neighboring buildings.
• Corner or center position:Corner apartments often have a wider viewing angle thanks to two open sides, while center apartments only receive views from one direction.
• Surrounding landscape in the future:With a view towards Thu Thiem, you should learn more about infrastructure projects and planned constructions that may affect the long-term vision.
• Time to view the house:As mentioned, you should watch both day and evening to properly evaluate the quality of the view at different time frames.
• Compare reality and images provided by the broker:Images taken with a wide-angle lens sometimes make the view look wider than it actually is, so priority should be given to viewing it live or requesting a video shot with a regular phone.

Frequently asked questions about The MarQ apartment view

Does The MarQ apartment have a view of the Saigon River?Have. Typically, the Penthouse apartment in Tower B, facing Southeast, has a direct view of the Saigon River, not blocked by any buildings in front. The level of river view in other apartments depends on the building, floor and specific direction.

Does The MarQ have a view of Landmark 81?Have. From many apartments at The MarQ, especially high floors facing the river, you can see Landmark 81 and Bitexco Financial Tower – most prominent in the evening when the towers light up.

Should I choose an apartment with river view or central view of District 1?Depending on usage needs. River view is suitable for people looking for a quiet, airy living space; Central view is suitable for people who prioritize excitement and convenience when moving to commercial areas and offices. You should consider both directions realistically before deciding.

Is the price of a river view apartment at The MarQ much different from the internal view?The specific difference depends on the opening time and each unit. Please contact Saigon Luxury to receive an accurate quote based on your current shopping cart.

Find apartments with river view, Landmark 81 view at The MarQ

For those of you who are looking for oneLuxury apartment in the center of District 1has a truly different vision,The MarQ apartment shopping cartAt Saigon Luxury, we currently update products from 2 to 4 bedrooms and penthouses, with information on area, price and view characteristics for each specific unit. If you are interested, please contact Saigon Luxury for detailed advice and to arrange an actual house viewing.